Privacy policy
Privacy Policy and Data Protection Notice
Last Updated: November 2025
1. Introduction
Panthera Muse (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data in accordance with the Singapore Personal Data Protection Act 2012 (PDPA).
This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you visit our website, make a purchase, or interact with us through any of our platforms.
By using our website or providing your personal data, you agree to the terms of this Privacy Policy.
2. Collection of Personal Data
We may collect the following categories of personal data when you engage with us:
• Contact Information: Name, email address, phone number, billing and shipping addresses.
• Transaction Data: Purchase details, payment method, and order history.
• Account Data: Login credentials, preferences, and communication history.
• Device and Technical Data: IP address, browser type, device information, cookies, and analytics data.
• Marketing and Communication Data: Your preferences in receiving marketing from us and third parties.
We generally collect your personal data when:
• You make a purchase or preorder our products.
• You subscribe to our newsletter or participate in a promotion.
• You contact us for support or inquiries.
• You browse or interact with our website and social media pages.
3. Purpose of Data Collection
We collect and use your personal data for the following purposes:
1. Order Fulfilment: Processing, confirming, and delivering your orders or preorders.
2. Customer Service: Managing your inquiries, feedback, or returns.
3. Account Management: Maintaining your account and purchase records.
4. Marketing and Promotions: Sending product updates, offers, or newsletters (only with your consent).
5. Website Improvement: Analysing user behaviour to improve website performance and customer experience.
6. Legal and Business Compliance: Meeting legal, tax, and regulatory requirements or protecting our rights and business interests.
We will only collect, use, or disclose your personal data for purposes that a reasonable person would consider appropriate in the given circumstances.
4. Disclosure of Personal Data
We may disclose your personal data to:
• Third-party service providers (e.g., payment gateways, courier partners, IT vendors, or marketing platforms) who assist us in operating our business.
• Professional advisors such as accountants, lawyers, and auditors for compliance purposes.
• Regulatory authorities where required by law.
These third parties are only permitted to use your data for the specific services they provide and are required to handle it in accordance with the PDPA and our instructions.
5. Protection of Personal Data
We implement appropriate administrative, physical, and technical safeguards to protect your data from unauthorised access, disclosure, modification, or loss.
Examples include:
• Secure payment gateways and SSL encryption.
• Restricted employee access to customer data.
• Regular system security reviews and updates.
However, no method of transmission over the Internet is completely secure. While we strive to protect your personal data, we cannot guarantee its absolute security.
6. Retention of Personal Data
We will retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Once no longer needed, we will securely delete or anonymise your data.
7. Access, Correction, and Withdrawal of Consent
You have the right to:
• Access your personal data held by us.
• Correct any inaccurate or incomplete data.
• Withdraw your consent to the collection, use, or disclosure of your data.
Requests may be made in writing to us at:
📧 pantheramuse@gmail.com
Please note that withdrawal of consent may affect our ability to fulfil your orders or provide certain services.
8. Use of Cookies and Analytics
Our website uses cookies and analytics tools to improve user experience and gather information on website usage. You may disable cookies through your browser settings, though this may affect certain website features.
9. Marketing Communications
We may send you marketing emails or messages about new collections, promotions, or updates — only if you have opted in. You can unsubscribe at any time using the link in our emails or by contacting us directly.
10. Data Transfers Outside Singapore
If your data is transferred outside Singapore (for example, to overseas servers or service providers), we will ensure that such transfers comply with PDPA requirements and that the receiving party provides a comparable standard of data protection.
11. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The latest version will always be available on our website.
Your continued use of our services after such updates constitutes your acceptance of the revised policy.
12. Contact Us
If you have any questions, feedback, or complaints about how we handle your personal data, please contact us at contact@pantheramuse.com.